About
Early 20s Panic is a creative platform and media website for people to share art forms inspired by the experience of living in your 20s. The company was started by Megan O'Byrne in January 2022 and since then has developed into a space which educates, supports and inspires others how to thrive and succeed in your 20s.
The articles which I have written for the Early 20s Panic website cover a diverse range of topics relative to the brand's tone of voice and identity, while also showcasing my own writing style. I constructed all articles for SEO and used trending keywords and tags to boost rankings in seaches online.
I have designed and written copy for a range of Instagram Carousel Posts which cover keyword researched topics that are relevant to the target audience and help to develop the brand's tone of voice as a media platform online.
I have created a selection of interactive Instagram Stories posts for the @early20spanic account. The aim for these pieces was to redirect the Instagram audience towards reading articles on the website and engage with long-form content.
I have used a range of features within the instagram stories such as polls, question boxes and quiz questions to boost engagement and engage followers with the account's content.
I designed the Early 20s Panic website with the intention to share engaging, entertaining and insightful articles and creative pieces with the target audience. I showcased the brand's identity through the use of direct headings, relevant language and a colour palette which builds character and credibility. You are welcome to view the website below for further review of my work with Early 20s Panic.